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Position: Marketing Manager
The Marketing Manager is responsible for handling both strategic and tactical marketing initiatives for a recently Venture Capital funded, growing technology start-up located in the Salt Lake City, UT area. Info Trade Group helps consumers and small businesses install, integrate, secure, maintain and upgrade all brands and all types of technology including PCs, peripherals, wireless networks and most hardware and software. Marketing Manager is needed to support marketing activities with large, well known partners and to build a major nationally recognized brand for consumers and small business owners. This is a great opportunity for an energetic, organized person to join a young, fun, dynamic company.
Primary responsibilities include:
* Marketing Strategy:
o With the Director of Marketing and President, drive the development and execution of joint marketing plans with our strategic distribution partners
o Support the development of Info Trade Group’s consumer brand and direct sales business
o Drive market research initiatives to understand customer wants and needs in this emerging marketplace
* Marketing execution:
o Work with Info Trade Group’s and partner agencies on major marketing initiatives including collateral development, public relations, advertising and web site enhancement
o Develop pricing strategy and analysis across Info Trade Group’s channels to market
o Support new product development efforts internally and in conjunction with partners
* Account management and business development:
o Support business development efforts with partner accounts
o Opportunity to manage smaller accounts and own P&L responsibilities
* Providing general support to the company on various projects
Background and experience:
* Experience in marketing technology products and/or services
* Experience in consumer marketing (leveraging the digital channel)
* Understanding of CRM and call center operations/ technologies a plus
* 2+ years post undergraduate (top tier school is a plus) experience required; 0-2 years post-MBA experience optional
* Must live in the Salt Lake City metro area
* Entrepreneurial passion
* Strategic, analytical and hard worker a must
Qualified and interested candidates please submit resume and cover letter to hr@itgstar.com Resumes without cover letters will not be reviewed. No phone calls please. |
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